Naturally Occurring Retirement Communities (NORCs) are becoming increasingly common in the United States, highlighting a growing trend toward aging in place. Unlike traditional retirement communities designed specifically for seniors, NORCs develop naturally as a significant number of residents in a community age together—often within urban apartment buildings or certain suburban neighborhoods. This trend is particularly evident in cities where older adults increasingly populate high-rise apartment complexes.
While NORCs offer the advantage of allowing seniors to stay close to their social networks, they also come with unique challenges in terms of providing care services. With thoughtful planning, healthcare and emergency services can be more effectively tailored to support these communities. When a service provider is based within a building with a large senior population, a specialized care model can be implemented, allowing for more efficient and cost-effective service delivery. For instance, nurse-managed care can be provided in shorter time blocks, removing the need for multi-hour minimums.
The CareWell team is well aware of the growing needs within these communities and is ready to support them with a customized care model tailored to each community's specific requirements.
If you are a community leader facing the challenges of a NORC, and are unsure how to address these needs, please reach out to us. We’re here to work with you to develop solutions that best serve your community.